Matej Boguslavsky

About me

I’m a serial entrepreneur in digital marketing, building businesses since 2004. I’ve launched and scaled multiple ventures from scratch — including ad networks, an SEO agency, and large-scale content aggregators that reached millions of daily visitors. My work spans strategy, monetization, traffic acquisition (SEO and paid), partnerships, and scaling operations — with a strong focus on measurable growth. I also co-founded a game design venture as one of my projects. If you want a practical, no-nonsense assessment of what’s blocking growth, I’m happy to consult — or work with you hands-on to take your product to the next level.

My Skills

GROWTH & PERFORMANCE MARKETING

Building scalable acquisition systems: SEO, paid traffic, funnels, creatives, and conversion optimization — with a clear focus on ROI and unit economics.

MONETIZATION & ADTECH

Hands-on experience with ad monetization and ad networks: inventory strategy, pricing, yield optimization, tracking, and scaling revenue.

SEO & CONTENT STRATEGY

From technical SEO and architecture to content systems that rank. Building processes that consistently grow organic traffic at scale.

PRODUCT & SCALE EXECUTION

Turning ideas into products and operations that work: positioning, prioritization, analytics/KPIs, and shipping improvements fast — from MVP to millions of daily visits.

Companies & Projects

Founder, Product Manager

Huge Media s.r.o. / Aug 2018 - Present

Lead generation business delivering predictable customer acquisition for partners. Responsible for growth strategy, funnel optimization, monetization, and scaling traffic sources across multiple channels.

Director

SEO PRO s.r.o. / Jan 2011 - Sep 2023

SEO and growth agency helping businesses scale organic traffic and conversions. Led strategy, technical audits, content systems, and delivery — building repeatable processes and long-term results.

Founder, SEO Specialist

SEO Magic Ltd / Aug 2004 - June 2011

My first SEO venture — started in 2004 and grew into full-cycle SEO and content operations. Focused on technical foundations, ranking strategy, and building sites that could scale to large volumes of traffic.

Founder, Product Manager

Huge Ads s.r.o. / Jan 2025 - Present

Building an ad-tech venture focused on performance monetization. Owning product strategy, partnerships, and execution — from tracking and analytics to optimization and scaling revenue.

Education

AEROSPACE ENGINEERING BS

Technion - Israel Institute of Technology / 2000 - 2005

"If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea."

Antoine de Saint-Exupéry